Privacy: where to begin
Read the guides below in the order that fits your question. Each article includes a relevant primary reference, an original worked approach, and links to the next useful concept. Keep sample illustrations separate from actual site observations as you apply the ideas.
State the purpose
Give every proposed event a decision, an owner, and a review date.
Limit the properties
Use an allowlist and avoid sending arbitrary page or interface values.
Review the lifecycle
Consider destinations, exports, access, retention, and eventual retirement.

Privacy-first analytics: measure less, learn what matters
Build a smaller measurement plan with explicit purposes, thoughtful collection boundaries, and practical checks for every new event.